Today's customers are your next growth channel.
Glow gives people a clear reason to come back, spend again, and bring a friend—while giving your team the control to keep every reward sustainable.
Just 250 points to go
Purchase
$10 reward
2× points
One connected path from first purchase to lasting loyalty.
Give every purchase a reason to become the next one.
Make progress visible from the first interaction. Customers earn for purchases and meaningful moments, so coming back feels valuable instead of habitual by chance.
- Reward purchases, signups, birthdays, anniversaries, and custom actions
- Use bonuses and multipliers to focus attention on the behavior that matters now
- Set exclusions, schedules, and order rules so growth never outruns your margins
Turn points into value customers can feel.
A balance only matters when the payoff is worth reaching. Create an attainable reward ladder that gives new members a quick win and loyal customers something bigger to work toward.
- Offer fixed, percentage, shipping, product, and flexible rewards
- Use minimums, limits, and combinability controls to protect profitability
- Reserve special rewards for the members most likely to value them
Let happy customers do your best marketing.
Give every member a simple way to share the brand they already love. Reward the moment that proves value—whether that is a signup, first purchase, or qualifying repeat purchase.
- Give each customer a personal, easy-to-share referral link
- Reward the advocate, the new customer, or both
- See which referrals become customers—not just clicks
Outcome: one recommendation creates a new customer and another reason for both people to return.
The app seems ROI positive. Customer service is excellent. Highly recommend this app if you are planning to have a referral programme.
Make your best customers feel impossible to lose.
Turn loyalty into status with a visible path to better benefits. Members always know what they have earned, what comes next, and why staying close to your brand is worth it.
- Create custom tiers, thresholds, colors, and point multipliers
- Qualify members automatically based on lifetime progress
- Use tier-only rewards to make higher status meaningfully different
Start with points. Build toward a program customers choose.
Launch the obvious wins first, then turn on referrals, VIP tiers, automation, and deeper controls as your strategy matures.
Adoption on the outside. Control on the inside.
The experience should feel effortless for customers and stay practical for the team behind it.
- Feel like your brand across colors, language, placement, emails, and rewards.
- Stay useful between purchases with relevant messages and connected lifecycle tools.
- Remain manageable behind the scenes with clear activity, insights, and member controls.
More control as your program gets more ambitious.
These tools stay out of the way on day one and become powerful when your strategy, team, or customer base grows.
- Measure what moves the business with analytics, member search, bulk actions, imports, and exports.
- Protect the economics with precise qualification rules, refund behavior, expiration, and reward controls.
- Fit the way you work through integrations, API access, webhooks, and connected loyalty data.
Build a program that feels good to use.
Launch with confidence, learn from real customer behavior, and keep improving from there.